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How is a Comparative Market Analysis Calculated for Puerto Rico Real Estate?

A Comparative Market Analysis (CMA) for Puerto Rico real estate is a crucial method real estate professionals use to determine a property's market value by comparing it to similar properties recently sold in the same area. A professionally conducted CMA real estate is invaluable for discerning property buyers, as it provides a reliable basis for making informed decisions in the buying process. In this blog, we will outline the typical steps involved in performing a CMA and present a sample calculation using an actual property from one of the leading real estate companies, Christie's International Real Estate.

Key Takeaways

  • Conducting a Comparative Market Analysis (CMA) is essential for accurately determining a property's market value in Puerto Rico.
  • Researching active and sold listings helps provide a realistic and competitive pricing strategy for real estate properties.
  • Analyzing data involves adjusting for differences in square footage, condition, features, and location to ensure fair comparisons.
  • Understanding current market trends and economic factors is crucial for making informed real estate decisions in Puerto Rico.

Step 1: Gather Necessary Information

Gathering all the necessary information is crucial for accurately determining a property's market value, and how many properties should be included for comparison in a competitive market analysis to ensure reliable results. It helps identify the property's strengths and weaknesses, guiding necessary repairs and improvements to maximize its value. For buyers, a property analysis provides a comprehensive understanding of what they are purchasing, including potential issues and benefits, aiding in making informed decisions. For sellers, it highlights unique features and upgrades that can effectively be leveraged in marketing the property.

Collect details about the subject property, including:

  • Address
  • Property type (e.g., single-family home, condo)
  • Square footage
  • Number of bedrooms and bathrooms
  • Lot size
  • Year built
  • Unique features (e.g., pool, updated kitchen)

Step 2: Research Active Listings

Researching active listings provides a current snapshot of the market, reflecting the competition and trends in the area. You gain insight into similar homes' pricing strategies and market positioning by identifying comparable properties in terms of type, size, age, and features. This information helps determine a realistic and competitive listing price for the subject property, ensuring it is neither overvalued nor undervalued, thus effectively attracting potential buyers. 

Additionally, tracking the time on the market and price changes of these listings can indicate the market's response to different pricing and highlight any seasonal or economic trends that might impact the property's value.

  • Identify Comparable Properties: Find active listings in the same neighborhood or similar locations in Puerto Rico that are comparable in terms of:
    • Property type
    • Size
    • Age
    • Features
  • Collect Data: Note the listing prices, the time these properties have been on the market, and any price changes.

Step 3: Research Sold Properties

Researching sold properties gives concrete evidence of what buyers are willing to pay for properties similar to the subject property. By identifying comparable sales within the last 6-12 months, you can ensure that the data reflects recent market conditions and trends. Noting the sale prices, dates of sale, and transaction details (e.g., cash sales or special conditions) allows for a realistic valuation based on actual market behavior rather than speculative or asking prices. 

This helps establish a fair market value for the subject property, guiding pricing decisions, supporting appraisals, and negotiating with potential buyers.

Note these items:

  • sale prices
  • dates of sale and 
  • any relevant transaction details (e.g., if they were cash sales or had special conditions).

Step 4: Analyze the Data

This involves critically evaluating the gathered information to compare the subject property and comparable properties accurately. Adjust for differences in square footage, condition, and features when analyzing the data collected for a competitive market analysis to ensure fair comparisons. Tools like a CMA calculator real estate platform can help refine adjustments for factors such as unique features or location desirability.

This process includes adjusting for differences such as:

  • Square footage differences
  • Condition and age of the property
  • Unique features or upgrades
  • Location desirability 

This is to ensure fair comparisons. 

Additionally, calculating the average price per square foot for active and sold properties helps estimate the subject property's value, providing a well-founded basis for pricing decisions.

Step 5: Make Adjustments for Market Trends

When assessing market conditions, it's essential to analyze the supply and demand for similar properties, evaluating how many comparable homes are available and the level of buyer interest. Additionally, broader economic factors must be considered, such as interest rates, employment rates, and overall economic growth in Puerto Rico, as these elements significantly influence property values and market dynamics.

You may as well consider these tips:

  • Assess Market Conditions: Consider current market trends in Puerto Rico. Is it a buyer's market or a seller's market? Are prices trending up or down?
  • Seasonal Adjustments: Factor in seasonal trends affecting property values (e.g., high demand during tourist seasons).

Step 6: Estimate the Property Value

To estimate the property value, begin by compiling the adjusted prices of the active and comparable properties that have been sold. This involves listing the prices after accounting for differences listed in step 4. Having a comprehensive list of adjusted comparables creates a clear reference point reflecting the market's response to similar properties.

Next, use these adjusted comparables to estimate the subject property's fair market value. This can be achieved by averaging the adjusted prices to derive a general market value or applying a weighted average if certain comparables are more relevant to the subject property. This method ensures a balanced and accurate estimation, helping to set a realistic and competitive price that aligns with current market conditions.

Step 7: Create the CMA Report

Image Source: blog.hubspot.com

  • Summary of Findings: Summarize the data collected, including the comparable properties and adjustments.
  • Estimated Value: Provide a precise estimate of the property's market value based on your analysis.
  • Additional Insights: Include additional insights or recommendations, such as suggested listing prices or potential improvements to increase value.

Tools and Resources

To have added and more accurate information, consider having these tools in hand:

  • MLS (Multiple Listing Service): Access to MLS is crucial for detailed property data.
  • Real Estate Websites: Christie's International Real Estate, Zillow, and local Puerto Rican real estate websites can provide helpful information.
  • Public Records: Check local government websites for property records and recent sales data.
  • Real Estate Software: Tools like Redfin, CoreLogic, or RPR (Realtors Property Resource) can enhance your analysis.

Comparative Market Analysis Sample Calculation

Here, let's take two properties being sold by Christie's International Real Estate Puerto Rico.

Step 1: Gather Necessary Information

Subject Property - Humacao

Image Source: christiesrealestatepr.com

38-39 SHELL CASTLE

Positioned moments from a secluded tropical beach, this immaculate Spanish Mediterranean residence at Palmas del Mar Resort offers the ultimate island living experience with luxurious amenities and lush tropical surroundings.

  • Price: $2,650,000
  • Type: House and Lot
  • Bedrooms: 4
  • Bathrooms: 5
  • Square Footage: 7,778 sq ft
  • Lot Size: 0.178 acres
  • Special Features: Waterfront, private pool, luxury finishes

Active Listing

Image Source: christiesrealestatepr.com

17 ALHAMBRA ST, TORRIMAR

This luxury home in Torrimar boasts an ideal blend of modern design and comfort, offering a prime location in Guaynabo's prestigious gated community.

Sold Properties

Image Source: christiesrealestatepr.com

1315 AVENIDA ASHFORD Unit: 801

This elegant condominium offers stunning ocean views and a prime location in San Juan's vibrant Condado neighborhood. Its refined interiors and proximity to upscale amenities combine luxury living with convenience and style.

Image Source: christiesrealestatepr.com

2067 ESPAÑA STREET Unit: 6

This sophisticated residence in San Juan's Ocean Park area boasts a sleek, modern design with ample natural light and airy living spaces. It offers easy access to the beach and nearby attractions, perfect for those seeking a contemporary lifestyle.

Step 2: Research Active Listings

Comparison Property 1 (Torrimar)

  • Price: $2,500,000
  • Type: House and Lot
  • Bedrooms: 4
  • Bathrooms: 6
  • Square Footage: 13,610.49 sq ft
  • Lot Size: 0.312 acres
  • Special Features: Near a golf course, modern design

Step 3: Research Sold Properties

Sold Property 1 (Avenida Ashford)

  • Price: $2,700,000
  • Type: Condominium
  • Bedrooms: 3
  • Bathrooms: 3
  • Square Footage: 10,000 sq ft
  • Lot Size: 0.2296 acres

Sold Property 2 (España Street)

  • Price: $3,200,000
  • Type: House and Lot
  • Bedrooms: 3
  • Bathrooms: 4
  • Square Footage: 10,000 sq ft
  • Lot Size: 0.15 acres

Step 4: Analyze the Data

Adjust for Differences

We'll adjust the comparables for differences in square footage, lot size, and special features. To simplify, we'll focus on price per square foot (PPSF) and adjust for unique features qualitatively.

  • Subject Property (Humacao):
    • Price: $2,650,000
    • Square Footage: 7,778 sq ft
    • PPSF: $340.92/sq ft
  • Comparison Property 1 (Torrimar):
    • Price: $2,500,000
    • Square Footage: 13,610.49 sq ft
    • PPSF: $183.60/sq ft
  • Sold Property 1 (Avenida Ashford):
    • Price: $2,700,000
    • Square Footage: 10,000 sq ft
    • PPSF: $270/sq ft
  • Sold Property 2 (España Street):
    • Price: $3,200,000
    • Square Footage: 10,000 sq ft
    • PPSF: $320/sq ft

Adjustments for Features

  • Waterfront: This feature adds significant value.
  • Private Pool: Adds value, especially in luxury markets.
  • Luxury Finishes: Adds value, but the exact amount is subjective.

Step 5: Make Adjustments for Market Trends

Consider current market conditions, but we will assume the market is stable for this hypothetical example.

Step 6: Estimate the Property Value

Using adjusted PPSF and considering qualitative factors:

  1. Torrimar: Adjust up for size difference, but less desirable location (further from the waterfront). Adjusted PPSF might be around $250/sq ft. Adjusted price: 7,778 sq ft * $250/sq ft = $1,944,500.
  2. Avenida Ashford: Adjust down for being a condominium, but it's in a prime location. Adjusted PPSF might be around $260/sq ft. Adjusted price: 7,778 sq ft * $260/sq ft = $2,021,280.
  3. España Street: Similar in luxury, adjust slightly down for a smaller lot size but similar PPSF. The adjusted PPSF might be around $310/sq ft. The adjusted price: 7,778 sq ft * $310/sq ft = $2,411,180.

Step 7: Create the CMA Report

Estimated Value of Subject Property: Considering the adjusted prices and the unique features of the subject property (waterfront, private pool, luxury finishes), the estimated market value can be slightly higher than the averages calculated. Given the luxury features and waterfront location, a reasonable estimated value might be around $2,500,000 to $2,750,000.

Summary

  • Subject Property Value Range: $2,500,000 - $2,750,000
  • Factors Considered: Square footage, lot size, special features, and market trends.

This provides a comprehensive CMA for the subject property in Humacao using the provided comparables.

Note:

This is only a hypothetical estimate and may differ from actual calculations depending on your realtor.

Conclusion

Conducting a Comparative Market Analysis (CMA) for Puerto Rico real estate is essential for accurately determining a property's market value. It involves detailed property analysis, identification of comparable properties, adjustments for key differences, and evaluation of current market conditions. Real estate professionals can provide an accurate and fair market valuation by comparing properties, making necessary adjustments, and analyzing market trends. They can guide buyers and sellers in making informed decisions and ensuring competitive pricing in the market.

At Christie's International Real Estate Puerto Rico, we specialize in helping clients buy, sell, or rent luxurious properties across the island. We ensure each transaction is seamless and tailored to your unique needs. Contact us today to begin your journey toward finding your perfect property or maximizing the value of your current one.

FAQs

How is the real estate market in Puerto Rico?

The real estate market in Puerto Rico is experiencing significant interest, driven by its favorable climate, tax incentives, and relatively lower home prices compared to mainland U.S. cities. The market shows a mix of luxury beachfront properties, charming colonial homes, and modern condos, attracting both domestic buyers and international investors. The post-Hurricane Maria recovery efforts have also boosted infrastructure improvements, enhancing the island's appeal for potential homeowners and investors alike.

Is investing in Puerto Rico a good idea?

Investing in Puerto Rico can be a lucrative opportunity, mainly due to the island's unique tax benefits, such as those offered under Act 60, which includes incentives for individual investors and business owners. The growing tourism sector and rising demand for rental properties present a promising environment for real estate investment. Furthermore, Puerto Rico's diverse culture, beautiful landscapes, and strategic location in the Caribbean make it an attractive destination for both short-term rentals and long-term investments.

How to do a CMA in Matrix?

In the context of real estate, a Comparative Market Analysis (CMA) in Matrix refers to the process of evaluating the value of a property by comparing it to similar properties, or "comps," within the Matrix Multiple Listing Service (MLS) system. Matrix is a real estate software platform widely used by agents and brokers to manage property listings, conduct market analysis, and access various MLS databases.

Here are the key steps involved in performing a CMA within the Matrix system:

  1. Property Selection: Identify the subject property that you are evaluating.

  2. Search for Comparables: Use the Matrix MLS to search for comparable properties that have recently sold, are currently on the market, or were listed but did not sell. These should be similar in terms of location, size, age, condition, and features.

  3. Adjustments: The prices of comparable properties are adjusted to account for differences between them and the subject property. Factors such as location, size, condition, and unique features are considered.

  4. Market Conditions: Analyze current housing market conditions, including supply and demand, economic factors, and local real estate trends.

  5. Report Generation: Compile the data into a comprehensive CMA report. The Matrix system allows for creating detailed, customizable reports presenting the analysis and conclusions professionally.

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